CLIENT: Air Canada
“Dressing the Part”
Vancouver-born fashion designer Christopher Bates partnered with Air Canada on the design of the new employee uniforms. Known for his contemporary tailoring, Bates applied his signature approach to modernizing classic pieces through fit, colour, fabric and clever details.
Using fine, long-lasting materials – from 100% silk and 100% wool suiting to soft leather – the refreshed look for our employees balances compelling visual aesthetics with functionality, comfort and durability. Every element was designed with safety and style in mind, and colours have been chosen to complement the new livery, instilling confidence in our nation and in Air Canada for our employees around the globe.
Inspired by Canada’s striking landscape and natural beauty––the deep natural hues of our iconic wilderness––we are proud to introduce our new livery. For more information on what went into our new livery, visit: AirCanada.com/FlyTheFlag #FlyTheFlag