
Meet Hans Koechling
I am the Lead Producer, Creative Director, and Casting Director at The Image is… I have had the privilege of orchestrating hundreds of fashion shows, content campaigns and experiences that bridge the gap between artistry and the practicalities of event production.
My journey in the fashion industry, spanning over two decades, has been marked by a relentless pursuit of innovation and excellence.
This path has allowed me to collaborate with some of the most talented individuals in the field, crafting memorable moments that resonate with audiences worldwide.
The Image is …
turn-key services from concept to completion
The Image is … has launched designers and produced luxury fashion, ready-to-wear shows and events around the world, including Montreal, Toronto, Vancouver, Berlin, Düsseldorf, London, Paris, Milan, New York, Miami, Beijing, and Shanghai.
We manage every aspect of a runway show and offer industry clients, innovative concepts, state of the art venues, managing talent and leading experienced production teams and creatives, executing, storytelling, orchestrating brand building events and campaigns that generate maximum exposure.




At our core, we believe that events are a living art form. Since our inception, we have redefined the landscape of fashion and event production by merging creativity, innovation, and technology. From concept to completion, our turn-key services are designed to elevate brands through immersive experiences.
Our journey has taken us from the intimate studios of Montreal to the fashion capitals of Paris, Milan, New York, and beyond. With each project, we push the boundaries of what’s possible, crafting events that are as much about artistic expression as they are about flawless execution.
Hans Koechling

We've Worked With

Armani beauty
Browns Shoes
Dsquared²

Cashmere Collection

Elle Canada
Hugo Boss
L'Oréal
Marchesa

Mugler
New York Fashion Week
Simons
Get in Touch
Let’s discuss your next impactful fashion event and bring your creative vision to life.